{"id":12934,"date":"2023-06-28T14:32:05","date_gmt":"2023-06-28T12:32:05","guid":{"rendered":"https:\/\/ddigitals.net\/?p=12934"},"modified":"2024-09-13T17:41:42","modified_gmt":"2024-09-13T15:41:42","slug":"miravia-seller-how-to-sell-successfully-on-miravia","status":"publish","type":"post","link":"https:\/\/ddigitals.net\/en\/blog\/digital-marketing\/miravia-seller-how-to-sell-successfully-on-miravia\/","title":{"rendered":"Miravia Seller: How to sell successfully on Miravia?"},"content":{"rendered":"<p>Miravia is an excellent marketplace for boosting sales of any product, but to do so, you have to control the <a href=\"https:\/\/sellercenter.miravia.es\/apps\/seller\/login?lzdmflt=p&amp;redirect=http%3A%2F%2Fsellercenter.miravia.es%2F\" target=\"_blank\" rel=\"noreferrer noopener\">Miravia seller<\/a>i.e. the <strong>Miravia sales centre<\/strong> or the <strong>Miravia Seller Center<\/strong>.<\/p>\n\n\n\n<p>Marketplaces are <strong>very interesting tools for sales activation<\/strong> of any company. In fact, in the US, the <strong>47% of the product searches happen on them<\/strong>.<\/p>\n\n\n\n<p>Let's remember that the main advantage of a marketplace is that the <strong>user has a much higher purchase intention<\/strong> than that of a conventional search engine and is therefore highly predisposed to make a transaction.<\/p>\n\n\n\n<p><strong>How to sell in Miravia? <\/strong>This is one of the most recurring questions I hear lately in the sector. What is the process to sell on Miravia, what requirements must be met, how to upload products and how to create a profile is something that I will try to explain in this post.<\/p>\n\n\n\n<p>However, there is something even more important: the possibility of <strong>growth for commerce<\/strong> stuck to a newly created marketplace, that is, a good opportunity.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"crear-una-cuenta-de-vendedor-en-miravia\">Create a seller account on Miravia<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/ddigitals.net\/wp-content\/uploads\/2023\/06\/tipos-de-cuentas-y-tiendas-y-marketplace-en-miravia-1024x589.png\" alt=\"screenshot of official shops and marketplaces in Miravia\" class=\"wp-image-12938\"\/><\/figure>\n\n\n\n<p>Before you can start selling, you need to create a <a href=\"https:\/\/sellercenter.miravia.es\/apps\/seller\/login?lzdmflt=p&amp;redirect=http%3A%2F%2Fsellercenter.miravia.es%2F\" target=\"_blank\" rel=\"noreferrer noopener\">Miravia merchant account<\/a>. As you can see in the image above, there are two types of shops, official shops and marketplaces. <\/p>\n\n\n\n<p>In general, the steps to follow are the same:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to Miravia's registration page.<\/li>\n\n\n\n<li>Fill in the form with your information.<\/li>\n\n\n\n<li><strong>Check the business.<\/strong><\/li>\n\n\n\n<li>Configure your payment and shipping preferences.<\/li>\n<\/ol>\n\n\n\n<script type=\"text\/javascript\" src=\"https:\/\/api.clientify.net\/web-marketing\/webforms\/script\/65613.js\"><\/script>\n\n\n\n<p><\/p>\n\n\n\n<p>The difference between official shop and marketplace is obvious, the former is for single brands and marketplaces are for <strong>commercial with multi-brand spaces. <\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h1-optimizacion-de-listados-para-seo\">What are the advantages of selling on Miravia?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/ddigitals.net\/wp-content\/uploads\/2023\/06\/ventajas-de-vender-en-miravia-1024x505.png\" alt=\"\" class=\"wp-image-12940\"\/><\/figure>\n\n\n\n<p>Basically, the advantages are clear (screenshot above), but there is one <strong>fundamental common to all marketplaces: you don't start from scratch<\/strong>.<\/p>\n\n\n\n<p>And this means that you are not starting from scratch in any sense. <\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>You start playing <strong>without the need to generate traffic<\/strong>. That is, your product appears directly in a vertical full of users who want to buy.<\/li>\n\n\n\n<li><strong>You don't need to have your own website<\/strong>. You will save the cost of developing your own e-commerce and you will be able to have your own branded page within the marketplace. <\/li>\n\n\n\n<li>Activation <strong>advertising within a closed environment<\/strong>.<\/li>\n\n\n\n<li>Get <strong>product distribution in many countries<\/strong> quickly.<\/li>\n\n\n\n<li>You can count on the <strong>marketplace's own shipping management<\/strong>so that all you have to worry about is selling.<\/li>\n<\/ol>\n\n\n\n<p>Logically, all of this has a cost, and <strong>sales commissions kept by the marketplace<\/strong>  (cheap we think).<\/p>\n\n\n\n<p><a href=\"https:\/\/www.miravia.es\/\" target=\"_blank\" rel=\"noreferrer noopener\">Miravia<\/a> in this case it is <strong>responsible for verifying the authenticity of products<\/strong>We offer brand protection, exclusive brand campaigns, free visibility and full control of the shop.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h1-optimizacion-de-listados-para-seo\">SEO in Miravia, how to optimise products?<\/h2>\n\n\n\n<p><strong>SEO<\/strong> is crucial to ensure that your <strong>products are visible<\/strong> for potential customers. <\/p>\n\n\n\n<p>Generally speaking, you should follow the same SEO positioning logic as any other portal; the <strong>SEO in Miravia<\/strong> is very similar to SEO in other marketplaces, it is about having a <strong>business vision versus user searches based on their search volume. <\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"el-seo-de-long-tail-en-miravia\">Long tail SEO at Miravia<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/ddigitals.net\/wp-content\/uploads\/2023\/06\/seo-en-miravia-ejemplo-de-palabras-clave-long-tail-de-gafas-de-sol-1024x519.png\" alt=\"example of SEO search on Miravia with the keyword sunglasses\" class=\"wp-image-12942\" style=\"width:760px;height:385px\" width=\"760\" height=\"385\"\/><\/figure>\n\n\n\n<p>As you can see, it also <strong>there is a long tail to work with in Miravia<\/strong>The new search engine, very similar to others, use it intelligently to understand users' searches. <\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Key words<\/strong>Use relevant keywords in the title and description of your product.<\/li>\n\n\n\n<li><strong>High quality images<\/strong>Make sure your product images are clear and attractive.<\/li>\n\n\n\n<li><strong>Detailed descriptions<\/strong>Provide detailed and useful descriptions of your products.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"usa-palabras-clave-en-los-titulos-de-los-productos\">Use keywords in product titles<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/ddigitals.net\/wp-content\/uploads\/2023\/06\/ficha-de-producto-de-miravia-ejemplo-SEO-para-vender-mas-en-Miravia-1024x482.png\" alt=\"\" class=\"wp-image-12943\"\/><\/figure>\n\n\n\n<p>I have read in other content on the subject that it is advisable to write the brand name first.<\/p>\n\n\n\n<p>I am not very sure about this and we will test it, however, I understand that if you are not a well-known brand, the best thing to do is to <strong>start with the product benefit<\/strong>: \"dish and glass drainer\" in this case (two-tier, moreover).<\/p>\n\n\n\n\n\n<p>Miravia, for the moment, does not have any great places to work on SEO, that's the truth, so it's up to you to make the best of it and test the title.<\/p>\n\n\n\n<p>They also provide a small skirt where <strong>you can enter the product description. <\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/ddigitals.net\/wp-content\/uploads\/2023\/06\/Captura-de-pantalla-2023-06-28-a-las-13.34.06-1024x535.png\" alt=\"description of Miravia in product sheet\" class=\"wp-image-12944\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"usa-palabras-clave-en-los-titulos-de-los-productos\">Important: customer feedback<\/h3>\n\n\n\n<p>Important as always for <strong>positioning products ahead of the competition<\/strong> have a good customer rating. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"gestion-de-atencion-al-cliente-como-palanca-de-venta-en-miravia\">Customer service management as a sales lever at Miravia<\/h2>\n\n\n\n<p>Providing a <strong>excellent customer service can help you<\/strong>This will help to create a loyal customer base on the one hand, and on the other hand, to be a reliable brand for Miravia and thus increase sales. <\/p>\n\n\n\n<p>How can you improve sales at Miravia by improving customer service?<\/p>\n\n\n\n<p>Here are some best practices:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Quick answers<\/strong>Make sure you respond to customer queries in a timely manner.<\/li>\n\n\n\n<li><strong>Clear return policy<\/strong>have a clear and fair returns policy.<\/li>\n\n\n\n<li><strong>Request comments<\/strong>Ask your customers to leave comments on the products they have bought.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"estrategias-de-marketing-y-promocion-en-miravia\">Marketing and promotion strategies at Miravia<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/ddigitals.net\/wp-content\/uploads\/2023\/06\/estrategias-marketing-miravia-1024x447.png\" alt=\"\" class=\"wp-image-12947\"\/><\/figure>\n\n\n\n<p>It uses a variety of strategies to <strong>marketing to promote your products in Miravia<\/strong>. Miravia is currently developing its advertising so for the time being the activation has to happen on external channels.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Social media advertising<\/strong>Use social media platforms to promote your products.<\/li>\n\n\n\n<li><strong>Affiliate Programmes<\/strong>Join affiliate programmes to increase your reach.<\/li>\n\n\n\n<li><strong>Offers and discounts<\/strong>Create attractive offers and discounts to attract more customers.<\/li>\n<\/ol>\n\n\n\n\n\n<p>Today, brands can <strong>negotiate with Miravia flash offers<\/strong> or be integrated into the marketplace's advertising campaigns. <\/p>\n\n\n\n<p><strong>Flash offers, featured offers, exclusive discount codes.<\/strong><\/p>\n\n\n\n<p>At the moment, these are the <strong>types of strategies for selling in Miravia<\/strong> that you will be able to activate. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"analisis-y-mejora-continua-basada-en-datos-y-experimentos\">Analysis and continuous improvement based on data and experiments<\/h2>\n\n\n\n<p>It is important to regularly analyse the performance of your listings and make adjustments as necessary.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Use analysis tools<\/strong>Miravia provides basic data on what is happening on its site, uses the data to make decisions. <\/li>\n\n\n\n<li><strong>Adjust your strategies<\/strong>Based on the data, adjust your pricing, marketing and SEO strategies.<\/li>\n\n\n\n<li><strong>Keep up to date<\/strong>Keep up to date with the latest trends and changes in the market.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"futuro-y-conclusiones\">Future and conclusions<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/ddigitals.net\/wp-content\/uploads\/2023\/06\/Captura-de-pantalla-2023-06-28-a-las-14.00.29-1024x386.png\" alt=\"\" class=\"wp-image-12948\"\/><\/figure>\n\n\n\n<p>Becoming a <strong>successful salesman in Miravia<\/strong> requires dedication, strategy and a focus on customer satisfaction. <\/p>\n\n\n\n<p>By following these steps and focusing on the <strong>continuous optimisation<\/strong>you will be on your way to building a thriving business in Miravia.<\/p>\n\n\n\n<p>Regarding the trend, Miravia's interest has been growing steadily over time and I honestly believe it will continue to do so.<\/p>\n\n\n\n<p>At the moment, the competitive advantage in relation to others is price; the technology is very similar and solvent; but they are currently working on a very aggressive pricing policy.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"algunos-contenidos-populares-en-nuestro-blog\">Some popular content on our blog<\/h4>\n\n\n\n<p><\/p>\n\n\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Miravia is an excellent marketplace for triggering sales of any product, but in order to do so, you need to control the Miravia seller, i.e. the Miravia Seller Center. Marketplaces are very interesting tools when it comes to activating the sale of any company. In fact, in the USA, the [...]<\/p>","protected":false},"author":3,"featured_media":20106,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[],"class_list":["post-12934","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Miravia Seller: \u00bfc\u00f3mo vender en Miravia con \u00e9xito? - DDigitals<\/title>\n<meta name=\"description\" content=\"Miravila Seller center es la herramienta de venta de Miravia. 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