The CLIENT
Bimbo
THE INDUSTRY
Food industry
Present in 33 countries and with a turnover of 15 billion dollars, it manages more than 100 brands, 13,000 products and 2.9 million points of sale.
They asked us to help them to be their digital creative agency
We redefined the scope of each of them and laid the groundwork for designing all digital creative campaigns. We established management processes in ecommerce platforms such as Amazon and distribution in key clients such as El Corte Inglés or Carrefour.
We fully audited their Amazon status and proposed an SEO and advertising strategy with the goal of boosting sales.
To manage 100 brands and distribute them through hundreds of e-commerce stores, we established a proprietary work methodology that improved processes and saved the brand 30% in costs.
We work hand in hand with Bimbo to create creative campaigns with innovative proposals that are massively distributed through their channels.
As a result of our work, currently, all e-commerce with which Bimbo works is standardized at a creative level..
On the other hand, with our methodology, we have digital creative production costs by more than 30%.
Thanks to our Amazon Audit, we discovered some branding issues and generated all the necessary infrastructure (A+ pages, stores) to correctly position brands and launch advertising campaigns.
As well as activating the sale.
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